1Password
saas · image
8
craft
The design relies on a dark-mode aesthetic with a strict typographic hierarchy and ample negative space to focus on the value proposition and speakers.
Palette
#313237
background · 82.6%
#8e8f91
neutral · 3.3%
#5e5e61
secondary · 3.1%
#a7a8a9
text · 2.4%
#767779
neutral · 2%
#604234
accent · 0.4%
Composition
headline plus visual
Layout
top heavy
Color structure
neutral plus accent
Background
dark panel
Typography
sans · sans only
Imagery
photographic · realistic
Temperature
neutral
Accent lands on
photography
Mood
authoritativeclearprofessionalcorporatemoderntechnical
What makes it work
- strong left-aligned typographic hierarchy
- circular profile crops for human subjects
- pill-shaped call-to-action button
- subtle concentric geometric background texture
