Georgetown University Pre-College Online Program

education · image

craft

The composition utilizes a classic letterbox layout where a human-centric photographic element is framed by a strict white border and anchored by a heavy brand-colored footer.

Palette

#f4f5f6

background · 15%

#141313

text · 24.1%

#2c405e

surface · 15.2%

#142947

secondary · 17.2%

#d8d9dc

neutral · 3.3%

#625f5c

neutral · 4.8%

Composition

headline plus visual

Layout

bottom anchored

Color structure

neutral plus accent

Background

dark panel

Typography

serif · serif only

Imagery

photographic · realistic

Temperature

cool

Accent lands on

footer background, branding lockup

Mood

focuseddiligentaspirationalinstitutionalclassicauthoritative

What makes it work

White internal margin framing the photography
Solid navy blue horizontal anchor bar for branding
Vertical hairline divider separating primary and secondary logos
High-contrast white serif type on dark blue backgrounds