Pacifica

skincare · product-shot

craft

The design grammar relies on the contrast between the organic gold illustrations on the cap and the clinical, minimalist typography on the clear glass bottle.

Palette

#ffffff

background · 89.2%

#f1eadd

surface · 2.6%

#dad8d3

neutral · 3.1%

#c5c3bd

neutral · 2.6%

#afaca6

neutral · 0.3%

#bea778

accent · 0.6%

Composition

product hero

Layout

centered

Color structure

neutral plus accent

Background

solid

Typography

sans · sans only

Imagery

product shot · realistic

Temperature

neutral

Accent lands on

logo, typography, illustration

Mood

calmpureminimalistluxurious

What makes it work

Strict vertical symmetry of all elements
High ratio of negative space to subject
Metallic gold accents against stark white
Transparent materials used as a texture

More like this

HIKOCO

skincare · monochrome

Perricone MD

skincare · monochrome