Quicken
fintech · image
6
craft
The design uses a high-vibrancy purple frame to create a 'profile' look over a traditional lifestyle photograph.
Palette
#628ebe
secondary · 13.8%
#7ba3d2
secondary · 9.2%
#471cff
accent · 7.4%
#8f8f8f
neutral · 5.4%
#322f15
background · 4.5%
#5d4a2d
neutral · 8.9%
Composition
headline plus visual
Layout
centered
Color structure
neutral plus accent
Background
photographic
Typography
sans · geometric sans
Imagery
photographic · realistic
Temperature
mixed
Accent lands on
ui frame, data labels
Mood
What makes it work
- vibrant geometric frame overlaying subject
- subject head breaks top of internal frame
- blurred natural environment background
- center-aligned typographic hierarchy
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